Trương Ngọc Lan

・Gender: Female
・Location: Ho Chi Minh City
・Main channel: Facebook (252K follower)

Promoting cosmetics, food, and products for children. She has a significant following of women aged 25 to 40.

Posts about cooking, products for children, and parenting experiences garner high engagement from followers.

・Gender: Female
・Location: Ho Chi Minh City
・Main channel: Facebook (303K follower), Tiktok (135K follower)

She frequently shares parenting tips and beauty-related content. Additionally, she is an admin of the popular group “Me tre chia se” (Young Moms Share), and often collaborating with cosmetics and children’s product brands. Has a relatively younger following of women aged 25 to 35 with children.

・Gender: Female
・Location: Ho Chi Minh City
・Main channel: Facebook (230K follower), Tiktok (119K follower)

She frequently shares content about recipes, exercise, healthy diets, and parenting experiences. Additionally, she also engages in PR campaigns for various products such as cosmetics, health items, and children’s products. Followers primarily consist of women aged 25 to 40 with children.

・Gender: Female
・Location: Ho Chi Minh City
・Main channel: Facebook (243K follower), Tiktok (430K follower)

She is a family-oriented KOL spreading a healthy lifestyle. Often shares content on beauty, cooking, exercise, and more.

Notable past collaborations include Vinamilk, Clear, Milo, Comfort, Omo,…

・Gender: Female
・Location: Ho Chi Minh City
・Main channel: Facebook (345K follower)

She frequently promotes baby products and household items as a mom KOL. Additionally, she introduces women’s cosmetics and health products.

Past collaborations: Lof Milk, Kun Milk, Provital, Collagen Plus, YOUNG Shampoo, OMO..

・Gender: Female
・Location: Ho Chi Minh City
・Main channel: Facebook (200K follower)

Her followers predominantly consist of women aged 25 to 40 who are either beauty enthusiasts or mothers with young children. She frequently divulges safe and efficient beauty hacks that can be tried at home, while also offering insights into nurturing her family and children. Her posts related to beauty advice and child care garner substantial attention.

・Gender: Female
・Location: Ho Chi Minh City
・Main channel: Facebook (315K follower), Tiktok (158k follower)

She is a family-oriented KOL who frequently offers advice on preparing healthy meals and culinary tips. Notable previous partnerships: Knorr, Lifebuoy, Vinamilk, Deli, Omo,…

・Gender: Female
・Location: Ha Noi
・Main channel: Facebook (314K follower), Tiktok (109K follower)

She’s a family-oriented KOL who frequently shares insights about health foods, kitchen essentials, and parenting tips. A significant portion of her followers are middle-aged women with children.

Remarkable past collaborations: Lifebuoy, Oselin, Swisse, Knorr, Neptune, Pigeon, Vinamilk,…

・Gender: Female
・Location: Ho Chi Minh City
・Main channel: Facebook (289K follower), Instagram (3.7K follower), Tiktok (128K follower)

She often shares content related to parenting and motherhood on social media. On TikTok, she provides product reviews, particularly focusing on cosmetics and items for children. Her primary audience consists of mom aged 20 to 35.

Notable previous collaborations: Milo, Proby, Clear, Lifebuoy, Vinamilk, Senka, Uniqlo…

・Gender: Female
・Location: Ho Chi Minh City
・Main channel: Facebook (275K follower), Tiktok (116K follower)

She is a family-focused KOL who advocates for healthy lifestyles. She frequently endorses children’s milk and household products.

Remarkable past collaborations: Vinamilk, Clear, Milo, Comfort, Omo,…

・Gender: Female
・Location: Ho Chi Minh City
・Main channel: Facebook (209K follower)

She is a family KOL who promotes about healthy lifestyle. She also promotes products that preserve the skin and youth of middle-aged women.

Notable past collaborations: Knorr, Omachi, Netsle, Lifebuoy, Vinamilk, Omo,…

・Gender: Female
・Location: Ha Noi
・Main channel: Facebook 305K follower)

She’s a Mom KOL who frequently promotes baby products and household items. Additionally, she also introduces women’s cosmetics and health foods.

Notable past collaborations: Lof, Con Bo Cuoi Cheese, Dutch Lady, Friso, Similac, Clear,…

・Gender: Female
・Location: Ha Noi
・Main channel: Facebook (269K follower), Instagram (932 follower), Tiktok (104K follower)

She’s popular among women for her stylish fashion choices. She frequently introduces products related to childcare, women’s interests, and household items.

Notable previous collaborations: A2+ Milk, Kangaroo, Pigeon, TH Truemilk,…

・Gender: Female
・Location: Ha Noi
・Main channel: Facebook (203K follower), Instagram (15.4K follower)

She is currently working as a teacher. She frequently introduces cosmetics, skincare, hair care, and anti-aging products. Remarkable revious collaborations: Lof, Con Bo Cuoi Cheese, Dutch Lady, Friso, Similac, Clear,…

・Gender: Female
・Location: Ho Chi Minh City
・Main channel: Facebook (400K follower), Instagram (4.1K follower), Tiktok (203K follower)

She is a family, beauty, and children-oriented KOL. She frequently showcases products for children, shares her parenting experiences, and often introduces skincare and body care products. With a substantial following of women aged 25 to 40, she has garnered attention for her content.

Past collaborations: Vinamilk, Lof, Nestle, Clear,…

・Gender: Female
・Location: Ho Chi Minh City
・Main channel: Facebook (161K follower)

She is a popular mom KOL who introduces cosmetics, skincare, baby products, and parenting topics.

Past collaborations: Pigeon, La Roche-Posay, Innisfree…

・Gender: Female
・Location: Ho Chi Minh City
・Main channel: Facebook (262K follower), Tiktok (264K follower)

She shares various content about health foods, anti-aging skincare products, children’s products, and parenting. She has also introduced Japanese products.

Past collaborations: Clear, Lifebuoy, Aoijiru…

・Gender: Female
・Location: Ho Chi Minh City
・Main channel: Facebook (307K follower), Tiktok (299K follower)

She is a family-oriented KOL who frequently introduces hair care, skin care, anti-aging, and healthy products.

Past collaborations: Vinamilk, Sendo App, Con Bo Cuoi, TCL…

・Gender: Female
・Location: Ho Chi Minh City
・Main channel: Facebook (310K follower), Tiktok (104K Follower)

She frequently share posts about recipes, exercise, healthy diets, and her experiences in parenting. Her content also involves promoting a variety of products such as cosmetics, health items, and products for children.
Many of her followers are young women aged between 25 and 40 who have children.

・Gender: Female
・Location: Ha Noi
・Main channel: Facebook (175K follower)

A family-oriented KOL and administrator of a group focused on raising well-behaved children. She frequently shares content related to parenting, cooking, and children.

Notable past collaborations include Vfresh, F50 Body Fit, Grow, Bell Monster, Knorr, Lifebuoy,…

・Gender: Female
・Location: Ha Noi
・Main channel: Facebook (154K follower)

She is a beauty and mom-focused KOL who resonates with women interested in cooking, beauty, and parenting.

Past collaborations: Milo, Lof, Clear, Knorr, Lifebuoy,…

・Gender: Female
・Location: Ha Noi
・Main channel: Facebook (224K follower)

Posts about parenting experiences, study tips, and healthy cooking recipes. She often engages in promoting family-oriented products for mothers and children. The followers mainly consist of women aged 25 to 35.

Past collaborations: Milo, Similac, Vfresh, F50 Body Fit, Grow, Bell Monster, Knorr, Lifebuoy,…

・Gender: Female
・Location: Ho Chi Minh City
・Main channel: Facebook (244K follower), Tiktok (55K follower)

Regularly sharing content related to children and mothers on social media platforms. She promotes a wide range of products for children such as milk, medication, and food. Family tips and posts about children receive a positive reaction from many followers.

・Gender: Female
・Location: Ho Chi Minh City
・Main channel: Facebook (24K follower), Tiktok (152K follower)

Targeting followers are mostly mothers aged 25 to 40 with children. She regularly shares beauty tips and content related to taking care of children and families. The content covers various topics, making it interesting and diverse.

・Gender: Female
・Location: Ho Chi Minh City
・Main channel: Facebook (266K follower), Tiktok (108K follower)

She is a family-oriented KOL who frequently shares content about cooking, parenting, and family-related topics.

Notable past collaborations include Nestle, Omo, Cetaphil, Lifebuoy,…

・Gender: Female
・Location: Ho Chi Minh City
・Main channel: Facebook (210K follower)

Family-oriented KOL with a significant female following. Often engages in promoting body care and detergent brands.

Notable past collaborations include Milo, Similac, Vfresh, F50 Body Fit, Grow, Bell Monster, Knorr, and Lifebuoy…

・Gender: Female
・Location: Ho Chi Minh City
・Main channel: Facebook (207K follower)

Family-oriented KOL with a significant female following. Often engages in promoting body care and detergent brands.

Notable past collaborations include Milo, Similac, Vfresh, F50 Body Fit, Grow, Bell Monster, Knorr, and Lifebuoy…

・Gender: Female
・Location: Ho Chi Minh City
・Main channel: Facebook (210K follower), Tiktok (103K follower)

Mom, family-oriented KOL. She has a significant following of mothers with children. Often engages in PR campaigns for family and children’s products.

Past collaborations include Grow, Bell Monster, Knorr, Lifebuoy, Vinamilk, Lof,…

・Gender: Female
・Location: Ho Chi Minh City
・Main channel: Facebook (206K follower)

Currently working as a teacher. Mom, family-oriented KOL. She has a substantial following of women and followers with children who are interested in topics related to children, health, and family. Often engages in PR campaigns for children’s products. Past collaborations include Similac, Grow, Bell Monster, Knorr, Lifebuoy,…

・Gender: Female
・Location: Ha Noi
・Main channel: Facebook (36K follower)

She is a beauty and family-focused KOL. Frequently shares content about lifestyle, beauty, fitness, and fashion.

Notable past collaborations include Laneige, Sulwhasoo, Shu Uemura,…

・Gender: Female
・Location: Ho Chi Minh City
・Main channel: Facebook (223K follower), Tiktok (208K follower)

Mom and family-focused KOL. She has a significant following of moms with children. Often promotes family and children-oriented products.

Notable past collaborations include Grow, Bell Monster, Knorr, Lifebuoy, Vinamilk, Lof,…